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Tips & Articles

What is an Outsourced Sales and Marketing company?

This is the number one question that we are asked. Often people who are not accustom to the idea of outsourcing can become confused by the very notion of what we do. Even though we may think that outsourcing is a term that people understand, that isn’t always the case. An increasing number of top […]

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What to look for in a lead generation company?

Outsourcing lead generation continues to be an effective and cost-efficient business strategy for many companies. Recent studies show that seven out of ten businesses consider finding high quality leads their top priority. Companies cannot afford the mistakes that commonly plague in-house lead generation. From lacking follow-up to getting buried with other work related tasks, these […]

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3 keys to a successful outsourced sales partnership

As businesses grow and adjust to changing markets and challenges, sales and marketing are always areas of growth and adaptation. Today’s customer is more informed than ever, with research, information, and decision-making abilities at their fingertips. Potential customers need to know you can deliver value and understand the real struggles they are having. Current statics […]

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B2B Lead Generation tips for sales growth success

Many sales gurus want to proclaim that cold calling for lead generation is dead. Yet companies like Microsoft, Twitter, Dell and countless other successful companies still use cold calling as a major strategy for new leads. With all of these companies still making millions of dials a year, there is a vital role in the […]

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How to create an effective B2B Lead Generation program

Companies know that lead generation is the lifeblood of any growing sales pipeline. Leads are where it all begins. Without great leads, there are no opportunities, no closed deals and no revenue. As companies look to grow, increase revenue & expand into new territories – there is no shortage of activities for sales staff. But […]

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Simple steps to improve your data driven sales strategy

As technology continues to increase and improve, data is available for everything and everyone. This shift is evident in sales, lead generation, sales consulting and marketing. As information continues to grow, more sales teams and managers are interested in numbers, beyond just revenues. They want to know, measure and understanding the sales activities that make […]

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Lead Generation Through Story Telling

There is no shortage of information on the internet about Lead Generation. From content to companies, everyone seems to be promising leads and hot opportunities. And though many of these suggestions and services are worthwhile for lead generation, there is often a feeling that we need something more.  Something that is really going to make […]

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The benefits of outsourced lead generation

The secret is out – and it’s no longer a secret. Your sales team hates cold calling new prospects. We know that as amazing as good sales people are, cold calls are hard to make and very few teams are good at making them. Opening doors and opening conversations with new prospects, no matter how […]

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The Psychology of Objection Handling

An objection is a term used in sales to describe a type of roadblock or challenge that a potential customer will raise that stands in their way of choosing to buy your product or service.

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